Amazon SEO Services

Rank. Convert. Dominate the Marketplace.

Your products deserve to be found. At OptiRank, we specialize in helping sellers achieve higher visibility and consistent sales growth on Amazon. With years of experience, cutting-edge strategies, and proven success across thousands of listings, we make Amazon SEO simple, scalable, and profitable for your brand.

Turn Your Amazon Listings Into Revenue-Generating Machines

Amazon’s algorithm is complex, but our expertise makes it effortless for you. Whether you’re a private label seller or managing hundreds of SKUs, our tailored Amazon SEO strategy ensures your listings stand out in the world’s most competitive marketplace.

Our 4-Phase Amazon SEO Framework is designed to increase visibility, clicks, and conversions—so your products dominate search results and attract high-intent buyers.

Phase 1: Search Term Optimization

Years of Proven Experience

In this phase, our experts conduct deep keyword and competitor research to identify search terms that matter most in your category. We then optimize your back-end search fields to help Amazon’s A9 algorithm index your listings for maximum reach.

What You Get:

  • In-depth keyword research & competitor analysis

  • Optimization of backend search terms for up to 10 ASINs

  • Before & after drafts for your approval

  • Organic keyword ranking improvements

  • Increased visibility & click-through rates

Phase 2: Incremental Indexing (Pink Keyword Optimization)

Expand your keyword universe

Once your listing is indexed, we move to advanced optimization by updating titles and bullet points for additional keyword inclusions. Our “pink keyword” process ensures no space is wasted — removing duplicates and replacing them with new indexing opportunities.

We focus on:

  • Updating titles and bullet points strategically

  • Removing duplicate keywords (“pink” update)

  • Increasing the total number of indexed search terms

  • Unlocking new ranking potential

🧩 Available with Full Service Management.

Phase 3: Strike Zone Keyword Strategy

Target the sweet spot for maximum ranking impact.

We focus on the “strike zone” — keywords ranked between positions 20–50. These are your fastest opportunities for growth. By optimizing listings around these mid-tier rankings, we push products onto Page 1, driving significant traffic and sales.

Includes:

  • Strike zone keyword research

  • Competitor keyword gap analysis

  • Listing optimization for ranking keywords

  • Gradual, sustainable ranking improvements

🔥 Recommended for mature listings ready to scale.

Phase 4: Search Query Report & Market Share Indexing

Own your niche on Amazon.

Using Amazon’s Search Query Performance Report, we identify high-value search phrases driving your market share. We then strategically re-optimize your listings and PPC targeting around these exact matches, helping you capture a bigger slice of your market.

Includes:

  • Search query report analysis

  • Market share data integration

  • Exact match phrase optimization

  • High-level keyword ranking refinement

📈 Exclusive to Full Service Clients.

Win on Amazon with a Partner Who Knows the Game

Amazon SEO isn’t “set and forget.” The marketplace evolves daily—and so should your strategy. Our Amazon SEO specialists handle the technical details, research, and updates, so you can focus on what you do best: growing your business.

✅ Over 5 years of Amazon SEO experience
3,000+ optimized listings across multiple categories
✅ Dedicated Seller Central experts
✅ Transparent reporting & keyword tracking

Our Amazon SEO Toolbox

We combine data-driven strategy with the industry’s best tools and expertise.

Keyword Research & Optimization

We handpick high-converting keywords and map them strategically across backend and frontend content.

Listing Copywriting That Converts

Optimized product titles, bullet points, and descriptions designed to engage shoppers and convert them into buyers.

Competitor & Market Analysis

Stay ahead of the competition with insights that guide smarter keyword targeting and pricing strategies.

Technical SEO for Amazon

We optimize indexing fields, image metadata, and category listings for algorithmic accuracy.

Ready to Dominate Amazon?

We handle the heavy lifting so you can enjoy the growth.
From backend optimization to keyword indexing and continuous monitoring, we do it all.

Start simple: Request a FREE Amazon Listing Audit and get actionable insights to improve your visibility today.

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FAQ's

What is Amazon SEO and why does it matter?

Amazon SEO helps your products appear higher in search results, leading to more traffic, clicks, and sales.

Phase 1 is the foundation. Phases 2–4 provide deeper optimization and are ideal for full-service clients ready to scale.

Search Term Optimization starts at $1,000 and includes up to 10 ASINs.

They’re duplicate keywords in your listings that are replaced with new indexing opportunities to expand keyword coverage.

Search Term Optimization starts at $1,000 and includes up to 10 ASINs.

Yes. Our troubleshooting team specializes in resolving indexing and visibility issues across Seller Central.

Your pathway to higher rankings, better conversions, and unstoppable growth on Amazon.

Book Your Free Consultation
and see how Uprank Media can boost your sales today.